Video: Become a Norco Ambassador


How do you fancy winning yourself a free Norco bike, some fresh Troy Lee Designs Kit and becoming a Norco brand ambassador at the same time? Sounds pretty sweet, eh?

Norco and Evans Cycles are looking for someone to represent them in the UK who is social media saavy, a great influence on their local riding community and willing to shout about a top bike brand.

The competition opens today and all we need from you are a couple of clips showing off why you’re the right person for the job. Norco are after someone who can pin, huck, crack a joke or just be a great ambassador for the sport – even better if you can do more than one of them.

If you want to win you need to show it off in an Instagram clip and then put it under the #IamNorco hashtag. Then label it #Pinner, #Hucker, #Joker or #Ambassador so we know what we’re looking at.

You can submit as many clips as you like but we reckon you stand more chance of winning if you enter a clip for each category. You don’t have to go out and film it either, if you have an existing clip on your account just go back to it, add the hashtag and it’ll get picked up.


Are you the fastest of your mates? Send in a clip of you tearing through the turns and nailing inside lines.


Can you go huge? Are you always the first to guinea pig a sketchy jump? Norco want to see how big you’ll go.


Do you put in the thankless hours digging, picking up litter or helping younger riders? Norco don’t want that work to go unnoticed any more.


Do you always get your mates creasing and make sure everyone rides with a smile on their face? Let’s see your funniest clips.

What you do in return

Norco just want you to keep doing what you’re doing already. Riding your bike, creating content, getting people stoked on riding great bikes and giving back to the mountain bike community.


So what can you win? Top of the list is a FREE Norco bike. You get the choice of the Optic, Sight or Range.

The new Norco Sight


Troy Lee are going to be kitting you out head-to-toe in the latest gear, including the A2 MIPS helmet that was only launched last week!

You’ll get:

  • 1 x A2 Mips Helmet
  • 1 x Sprint shorts
  • 1 x Sprint Jersey
  • 1 x Raid knee pads

The small print

So what is expected from you if you are chosen to be an ambassador for Norco?

“We would expect you to create a minimum of eight posts over the year, either in video or blog format. Also to be available for up to three events during the year with the brand, such as photo shoots or store brand day. Although the most important would be to simple represent the brand whilst out riding on the trails and via your social media account.”

Easy peasy, really. Good luck!

You can watch the video below for more information.


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