Lifestyle

When Cycling Became a Catwalk Trend

Fashion designers turned to cycling for some inspiration...

Stella and the Adidas range

The fast fashion cycling trend was soon replicated everywhere after Alexander Wang's reflective cycling shorts hit the runway in 2010.
Stella McCartney's 2009 and 2010 cycling lines with Adidas.
Betsy Johnson's 'Le Tour de Betsy' and Henry Holland's 'Ride It' runway shows.
Fendi's Abici Amante Donna bicycle is fit for a queen (and not for a cyclist).

Stella and the Adidas range

We owe a lot to our girl Stella. She is one high end fashion designer that seems to have nailed making cycling gear, that has actually been designed to be worn on a bike!

Stella came into the world of cycling apparel in 2010 in collaboration with Adidas. It was sleek, stylish and elegant and had good technical features that cyclists were impressed with.

Steal her Style: P!nk

After that it was leaps and bounds, with Stella designing the Team GB 2012 kit (remember how dashing Sir Chris Hoy and Victoria Pendleton looked in it?) as well as another five lines of fashion forward cycling apparel with Adidas.

Her 2015 Adidas cycling line looks very fancy and we can’t wait to try it out. The range is not cheap but it’s very affordable for designer gear, with her cycling jacket coming in at £130 and the jerseys priced at £95.