We were stoked when Giro Sportswear invited us to come and test out their brand new range of apparel in the stunning Swiss mountains, and even more excited when we saw it.
Giro told us that throughout their 30 year history, they’ve been devoted to science and soul – in equal measures. That’s great, but we were more impressed with the way they’ve created their men’s and women’s apparel in equal measures, too.
The Chrono range is brand new, ready for the launch at Eurobike this week.
The kit has been two years in the making, thanks to relentless product testing, and sample after sample in the pursuit of perfection.
Italian designed, Giro have created many of the fabrics used in the kit from scratch – and they’ve tried to cater for a wide range of riders, with ‘Pro’, ‘Expert’ and ‘Sport’ varieties.
The brand have a genuine dedication to creating quality kit for women, too. Product Director Nathan Mack told us: “Giro as a company is made up of 30% to 40% women at this point – which gives us a unique position, rather than saying ‘I think she’ll like this’, women are designing on the team.”
Giro were keen to make sure we gave their new creations a proper test run, so we took the kit for an 86 mile ride up some fairly mountainous climbs. Not every element was perfection, but a lot of it was pretty damn close, and they were keen to hear our feedback on any areas of improvement. Here’s what we found…