The chances are you’ve popped into Evans Cycles for an inner tube in the past – but when was the last time you checked out what the 1921 retailer had on offer from their own brands?
Founded not far off a century ago, Evans Cycles have almost sixty stores – but over the last few years they’ve been steadily growing their own brand offerings as well as their combined floorspace.
The F.W.E brand is named after F.W. Evans – the initial founder – and comprises of clothing, tools and accessories. New for autumn/winter is a selection of cold weather riding gear, as well as a bargain turbo trainer and an interesting development in the not so thrilling but exceptionally useful world of mini-tools.
The key message from F.W.E clothing, which was launched this year, is affordable performance. We tested the shorts and jersey in the height of summer, and were impressed with the value for money on offer.
Seeing the full range on display, one of the key highlights for us was the Coldharbour Bibtights.
At £59.99, these are constructed from an Italian fabric, and feature a Coolmax pad, with reflective strips and an awesome vintage touch with the company’s founding year printed on the ankles.
There is a non-padded, non-bib ‘Kennington’ version for £39.99 which could be easily slipped over shorts.
The ‘Queen of the Downs’ Softshell – a play on the Evans Cycles sportive event the King of the Downs – comes in a £64.99 and aims to provide breathability, coupled with water resistance.
The pinnacle of perfection in such a design is the Castelli Gabba, which retails at well over £100, and we’re looking forward to testing one of these to see how it stands up against the competition.
Both men’s ‘King’ and women’s ‘Queen’ versions come in black, but feature reflective details and drainage holes at the base of the pockets – just in case you get brutally unlucky with the weather.
The Lunch Time Ride jersey has also been winterised, and is still available in the pillar box red we love, as well as a more understated black version (and a kind of mustard yellow for men) at £39.99.
Finally, the Snook Snood (named after Evans’ PR Manager Chris Snook) offers to keep your neck and chin warm during deep winter rides, for £9.99.