Revolutionary design and technology have gone into the production of Morpher helmets to make them both foldable for convenience and protective for safety.

Morpher was invented by award winner, Jeff Woolf, for cyclists who don't wear a helmet because they are too cumbersome to carry. With more bikes than cars sold today in the US and Europe, this presents a major solution to a growing road safety problem as the RoSPA reports that in the UK, 75% of cyclist fatalities were from serious head injuries.

Jeff, who was awarded an OBE for innovation, set about solving this problem by inventing a helmet that could fold flat so people could pop it into a bag as small as a laptop case when not in use.

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All components that go into Morpher helmets are fully recyclable and carry the same safety standards as a regular bicycle helmet. It's totally foldable so it can fit neatly into your messenger bag or backpack.

The company took to the crowdfunding website, Seedrs, in an attempt to raise £600,000 for shares in their company. Having launched last week, Morpher has already secured over 70% of their target and is said to smash this target by the end of the campaign.

You can buy a Morpher helmet directly from their website for £117 in a variety of colours here.

If you'd like more information about Morpher, or you would like to invest in them, then head over to their Seedrs page here.