The offspring of British global retail giant, Wiggle, dhb have impressed us time and time again with fantastic kit at great value prices.
Online superstore Wiggle began trading in the late 90s, providing performance and active wear for everyone and anyone, from novice to expert. They cater for runners, swimmers and cyclists alike by selling branded apparel through their online store.
Having studied buying trends, and researching what consumers were looking for in their active wear, Wiggle decided to not only stock and retail large brand names, but to create their own and fill the gaps in the market – and the result was a new brand which we feel serves the women’s audience beautifully.
Named after three key creators: Mitch Dahl, Harvey Jones and Paul Bolwell, dhb was born under the Wiggle brand in 2004. The aim of dhb is to provide stylish technical sporting apparel for men, women and children in a variety of sporting disciplines, whilst being affordable and functional.
dhb has since grown to offer a wide range of clothing for all levels of athletes, from novice to professional. The dhb brand has one of the most extensive ranges of women’s apparel, offering high quality products at affordable prices.