Hearing Dogs for Deaf People has created over 2,000 life-changing partnerships in the charity’s 35-year history. There are currently nearly 1,000 hearing dogs in the UK reducing the loneliness, isolation, anxiety, stress and often depression that people with hearing loss experience through their unique combination of practical help in becoming the ‘ears’ of their recipient and the very special companionship they provide.

Elinor goes on to say, “I am so proud to be launching and supporting the Hearing Dogs Sportive – a challenging, but inspirational ride, which will help increase awareness around the devastating effects of deafness and raise funds so that more hearing dogs can be trained and partnered with people whose life they will completely transform.”

The event features clearly marked routes, mechanical assistance, a sweeper wagon, first aid, feed stations, electronic timing for all riders as well as start/finish refreshments and BBQ. For more information and to register, head over to their website here.

 You may also enjoy:

Video: Elinor Barker’s top tips for tough turbo sessions

Unsung heroes: I’m deaf, but that doesn’t stop me from cycling