Everyone loves a bargain, don’t they? However, sometimes sifting through the available offers online can be time consuming, especially in the New Year when websites are crammed with sales.

To get off to a flying start this year, and help you smash your cycling goals, TWC have been hard at work to offer you a helping hand. Whether you need some guidance on how to effectively plan your cycling lifestyle, make room for cycling, or perhaps you need some fresh ideas for healthy snacks, we have you covered.

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Making sure you have the right kit is one of the first steps to achieving your cycling goals this year. It's important to be a smart shopper when hunting around for the best bargains, and quite often you have to be pretty hard on yourself: Do you really need it? Is the discount as good as it says? Will you wear/use it? We've put together a smart shopping guide to see you through the sales season and help you grab those perfect deals.

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We asked some of the major retailers to send through prompts when they’ve got special deals available. Below are the offers they've sent us this week. Have a browse, and click on the links in green to go through to the product page.


Après Vélo

40% off Storewide

Outlet items excluded. Valid only until 30th January. Simply enter the code TWC40 into the discount code box at checkout. Shop the sale here.

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40% off all Socks

Valid only until 30th January.Simply enter the code TWC40 into the discount code box at checkout. Shop the sock sale here.

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40% off all Riding Gear

Valid only until 30th January. Simply enter the code TWC40 into the discount code box at checkout. Shop the riding gear here.

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JE James

10% Back On 2017 Bikes in the JE James Cycles Sale

Money back in Rider Reward Points to spend at JE James Cycles. T’s & C’s Apply. Offer not in conjunction with any other offer including but not exclusive to 0% Finance, gift vouchers, cycle-to-work and discount codes. More information and the full range can be found here.

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rh+ Spirit Women's Short Sleeve Jersey FZ: Was £50.00 - Now £29.99

Pre-shaped anatomic structured short sleeve jersey with Longer back for added protection.

The Spirit jersey also features open-end front zipper with customised camlock,3 rear pockets with reflective applications. More information here.

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Endura Women's Roubaix Jacket Pink: Was £47.99 - Now £38.39

Great jacket for those who don't stop ridding just because it's a bit cold outside.

This great jacket features insulating durable nylon lycra, athletic fit, full front zipper with sprung puller, triple rear pockets, zipped rear security pocket, deep cuff and discreet reflective trim. More information here.

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