lent 1

It's that time of year again when we're all given the chance to try to get ride of our naughty little habits. There's no other time of year when most people will be in the same boat, going 40 days and 40 nights throughout lent without their guilty pleasures.

As well as cutting down on things you know aren't good for you, it's also a great way to save money and then....spend it! We want you to spend your extra cash on worthwhile things of course, like cycling gear.

Now just take a look at some of things you could end up buying...

lent 2

Daily Hot Drink from Starbucks = £140

Rapha Jeans = £150

lent 3

Monthly travel card =£180

Brooks England Dalston Knapsack = £140

lent 1

Daily chocolate bar = £240

Bern Bandita Helmet, Morvelo Chasseur De Cols Bib Shorts, Morvelo Chasseur De Cols Jersey, Morvelo Team Issue Arm Warmers, Veeka Lapize Cycling Gloves = £225

lent 4

Cigarettes based on five a day =£50

Katie's Bike Bracelet = £46

lent 5

Weekly bottle of wine = £70

Vulpine Long Sleeve Merino Tee = £70

lent 6

Weekly takeaway = £45

Urbanist Panties = £45

lent 7

Daily bag of crisps = £24

Cafe du Cycliste Cycling Cap = £17